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HMD Global has announced at MWC Barcelona, alongside some new phones, that it will be manufacturing its phones in Europe. That would make HMD Global the first manufacturer to do so.
The company has said that the moving of manufacturing of these phones to Europe will be a gradual process for them. And it will begin in the third quarter of the year. HMD Global is also planning to invest on facilities from here on out in Europe.
So why is HMD Global moving to Europe for manufacturing? Well, they are seeing an increase in demand for their smartphones in Europe. They believe that this will be a way for them to reduce their carbon footprint, while also ensuring security and privacy on Nokia phones. Keep in mind that HMD Global’s data centers have been located in Finland since 2019.
With HMD Global manufacturing phones in Europe, that’s going to mean that their costs should come down for phones sold in Europe. Since that is their biggest market, it makes sense to do manufacturing there. HMD has also said that they will comply with the stringent stipulations for testing and manufacturing in the European Union.
HMD Global is a big manufacturer of mid-range phones
Since 2016, when HMD Global got the licensing rights for Nokia, they have been working to put out some great mid-range phones. For a while sticking to Android One and Android Go for its smartphones. Meaning that you were getting stock Android on their devices. Which did help to keep the costs down on their devices.
HMD Global used to release quite a few devices, and launch many in the US. But now it looks like they are focusing more on the European market, which isn’t as competitive as the US market. Especially in the mid-range sector. So HMD Global launching manufacturing in Europe is actually a big deal.